This Forum is Designed by You

Member driven, member led

You're in the driver's seat to shape this Forum.

It's member-led and member-driven.


1. This Forum is member-led:

  • Marketers like you drove the focus and features of the Forum
  • Vice presidents and directors from leading companies were interviewed in-depth:
    • American Express, Aon, Apple, Clorox, Covidien
    • Eli Lilly, Global Foundries, Hewlett Packard
    • Microsoft, NVIDIA, SAP, and others


  • The Forum Leadership Board guides continual value
    • Comprised of CMO-level members
    • Representing a cross-section of industries
    • Shaping the Forum's content, events and approaches


2. This Forum is member-driven:

  • Like all social sites, your inputs and interactions make it what it is
    • Ask questions, reply to questions, share files
    • Join Collaboration spaces, network with other members
    • Share your insights in Community Calls and Webcast Conversations
    • Create mini plans in Solve-Spaces and earn badges


  • Make it what you want it to be
    • Suggest topics for Community Calls or Taskforces, present a Webcast Conversation
    • Co-plan the Virtual Conference or Member Exchange
    • Request Solve-Space topics, give feedback to Contributors
    • Involve your whole Marketing department in building collective capability


Whatever your role in Marketing is, engagement is essential.

  • Accountability, alignment and agility skills are tough to master!
  • Marketers' resources on these topics are few and far between.
  • Building your whole department's capability is even harder.

That's life as we've known it to-date.


Now, with the Marketing Future Forum:

  • Master these techniques in small bites of time, while waiting for everyday things.
  • Make mini plans for same-day application and experimentation.
  • Peers quickly see the value by seeing how the idea fits their situation.

Now you can build collective capability in accountability, alignment, and agility.




JOIN THE FORUM                     TOUR THE FORUM